Senior Marketing Manager (On Site)
Company: Maven Torch
Location: El Monte
Posted on: September 14, 2023
Maven Torch is a hub where individuals of extraordinary talent
converge to unleash their creativity and produce their most
exceptional work. Traditional lighters, which have long deserved a
modern overhaul, find their match in the versatility and
individuality that Maven Torch offers. With an unrelenting drive
for innovation, Maven Torch aspires to blaze a trail in this
We are headquartered in Los Angeles, a city that epitomizes
diversity, creativity, and individuality. With the goal of
disrupting a stagnant market dominated by legacy lighter brands, we
specialize in the manufacturing and design of torch lighters that
infuse innovation, aligning with the contemporary demands of
today's market. Through every phase of our dynamic journey, we vow
to stay true to our heritage while actively forging the future
landscape of torch technology.
As a Marketing Manager at Maven, you will also play a pivotal role
in analyzing market trends and customer needs to drive innovative
campaigns that resonate with our target audience. Your expertise in
cross-functional collaboration will be crucial as you work closely
with sales, product development, and customer success teams to
create a synergized approach in delivering value to our customers
and propelling Maven's brand to new heights.
You will be collaborating with a marketing associate and brand
manager to streamline marketing operations, establish robust
analytics, implement cutting-edge ecommerce strategies, and manage
advertisement campaigns. Your leadership and expertise will be
instrumental in optimizing our marketing efforts, driving growth,
and making an indelible mark on our brand's presence in the
Role Responsibilities Include, But Not Limited To -
1 Ecommerce Leadership : Develop and implement ecommerce strategies
to optimize online sales, manage product listings, and ensure a
seamless online shopping experience.
2 Brand Marketing : Craft compelling brand narratives and marketing
materials to elevate the brand's identity and position in the
market, specifically targeting high-standard torch lighter
3 Marketing Automation : Implement and optimize marketing
automation tools and practices, including email marketing, CRM
integration, and customer segmentation, to drive efficient customer
engagement and retention.
4 Social Media Advertising : Design and execute social media
campaigns across platforms to build brand awareness, generate
leads, and engage the target audience; analyze performance metrics
for continuous improvement.
5 Collaboration & Cross-functional Alignment : Work closely with
sales, product development, and customer service to ensure
marketing strategies are aligned with broader company goals and
6 Market Analysis : Monitor industry trends, competitor activities,
and consumer preferences to inform ecommerce and brand marketing
7 Budget Management : Allocate and monitor marketing budget
efficiently across various channels to ensure optimal ROI.
8 Reporting & Analytics : Develop comprehensive reports to track
KPIs, analyze campaign performance, and derive insights for
What We Are Looking For-
--- Bachelor's degree in Marketing, Business, or related field.
--- Minimum of 5 years' experience in ecommerce and brand
marketing, with a proven track record of driving sales and brand
--- Proficiency in marketing automation tools, Shopify platforms
and social media advertising.
--- Strong analytical skills to interpret consumer behavior and
apply insights to optimize marketing strategies.
--- Demonstrated creativity and innovation in crafting captivating
brand stories and developing innovative campaigns.
--- Excellent written and verbal communication skills for effective
collaboration with cross-functional teams and external
--- Adaptability to changing market conditions, consumer trends,
and company objectives.
--- Experience in budget planning and fiscal management.
--- Meticulous attention to detail, ensuring polished marketing
materials and brand consistency.
What's on offer-
Competitive salary and bonus package
401(k) plan matching
PTO + Sick day leave
Opportunities for growth and development within the company
Maven Torch is committed to attracting, developing and retaining
the very best people by offering a creative and inclusive workplace
where talent is truly recognized and rewarded. We are committed to
promoting inclusion for all with the belief that diversity,
inclusion and belonging plays an important role in the success of
our organization. We actively encourage everyone to consider
becoming a part of our journey.
Keywords: Maven Torch, El Monte , Senior Marketing Manager (On Site), Executive , El Monte, California
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