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Product Manager

Company: Leica Biosystems Imaging
Location: Vista, CA
Posted on: March 30, 2020

Job Description:

Duties: Responsible for assigned product lines including product roadmap; coordinating input from

various stakeholders on market requirements. Identify market opportunities, assess

competition, write business cases and help establish the product strategies and roadmaps.

Coordinate input from various stakeholders on market requirements. Leverage DBS to meet

goals and objectives and execute product pricing strategies. Assess specifying market and

customer requirements in healthcare and life sciences for current and future products by

conducting appropriate market research, VOC and VOS. Develop and execute plans for beta

and pilot programs to support product release. Work closely with Marketing to develop and

implement the company-wide go-to-market plans, working with all departments to execute

product launches. Advocate for the Business Unit in the Sales Units and the Sales Units in the

Business Unit and represent the company at conferences, trade shows and other customer

focus events. 25% Travel Required.

Education and Experience Requirements: Bachelor's degree (or foreign education equivalent) in Marketing, Life Sciences or Engineering and four (4) years of experience in product management or marketing of medical devices in the health care or life sciences industry. Experience must include: Developing and executing a strategic marketing campaign that targets the digital pathology market with specific use cases including whole slide imaging, image sharing and image analysis; Executing product marketing and competitive response strategies by identifying market opportunities, applying value selling strategies, assessing competition and conducting VOC and VOS within healthcare or life science industry; Developing and executing a go to market commercialization plan (including sales training sales support materials, application specialist training plan, setting up pricing/part numbers in SAP software) for new products that target specific market segments within the healthcare or life science industry across multiple global regions.

Qualified candidates please send resumes to MaryAnn.Marcuzzi@LeicaBiosystems.com and reference job title.

Keywords: Leica Biosystems Imaging , El Monte , Product Manager , Sales / Marketing / Pr , Vista, CA , California

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