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Senior Strategist

Company: Pinnacle Group Inc.
Location: El Monte
Posted on: January 12, 2022

Job Description:

The DIRECTV STREAM Retention Strategy team is looking for a dynamic, experienced, and analytical candidate to join us as a Senior Strategist.

Description

The Senior Strategist is responsible for identifying and socializing the true drivers of DIRECTV STREAM churn, while working cross-functionally to create actionable strategies to offset identified pressure.

In This Role, You Will Be Responsible For

  • Managing weekly and monthly performance
    • Developing actionable strategies to meet and exceed subscriber retention targets
    • Leveraging ongoing customer insights and analysis to drive business decisions
    • Messaging performance readouts.
    • Being the primary partner for cross-functional stakeholders to understand performance of products and initiatives
    • Identifying opportunities to drive customer retention
    • Communicating to a variety of audiences and stakeholders at various levels
    • Understanding churn drivers
      • Leveraging data & customer behavioral insights to inform engagement & retention strategy
      • Analyzing user behavior to identify patterns, uncover opportunities, and create a shared understanding of how our subscribers are engaging
      • Performing customer segmentation for the purposes of actioning marketing campaigns and growing engagement KPIs
      • Supporting the development of customer engagement strategies, programs, and digital capabilities through data-driven recommendations
      • Driving cross-marketing and cross-business initiatives from ideation / strategy-setting to execution
        Qualifications
        • 6+ years relevant experience
        • Data driven, results oriented
        • Self-starter, initiative to improve processes and output; organizational by nature
        • Excellent written and oral communication skills for the development and presentation of marketing strategies and results
        • Must have strong decision-making and analysis skill set
        • Highly proficient in PowerPoint, Excel and Word
        • Communication skills with ability to address business, marketing and technical audiences
        • Detail oriented approach to ensure positive impact
        • Ability to analyze and apply data to business strategy and goals
        • Resourcefulness and problem solvingby Jobble

Keywords: Pinnacle Group Inc., El Monte , Senior Strategist, Other , El Monte, California

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